Vivian Koshefobamu, a 45-year-old vendor, speaks in front of dried meat, at the Ajegunle-Ikorodu market in Lagos on August 13, 2014. AFP PHOTO/PIUS UTOMI EKPEIPIUS UTOMI EKPEI/AFP/Getty Images
This week’s Newsweek magazine cover features an image of a chimpanzee behind the words, “A Back Door for Ebola: Smuggled Bushmeat Could Spark a U.S. Epidemic.” This cover story is problematic for a number of reasons, starting with the fact that there is virtually no chance that “bushmeat” smuggling could bring Ebola to America. (The term is a catchall for non-domesticated animals consumed as a protein source; anyone who hunts deer and then consumes their catch as venison in the United States is eating bushmeat without calling it that.) While eating bushmeat is fairly common in the Ebola zone, the vast majority of those who do consume it are not eating chimpanzees. Moreover, the current Ebola outbreak likely had nothing to do with bushmeat consumption.
An American prepares a deer he killed. Photo by John Beagle, shared with Creative Commons license.
Far from presenting a legitimate public health concern, the authors of the piece and the editorial decision to use chimpanzee imagery on the cover have placed Newsweek squarely in the center of a long and ugly tradition of treating Africans as savage animals and the African continent as a dirty, diseased place to be feared. What can social science tell us about why Newsweek’s cover story is so problematic?
Categorizing peoples in the colonial period
The Europeans who colonized Africa in the late 19th century were members of a culture obsessed with classifying and categorizing the natural world. This quest built much of modern biology (think Darwin and his beetle collection), but it also led to some rather unscientific justifications for the colonial project.
One of these was an idea developed by Frederick Coombs, author ofCoombs’s Popular Phrenology. In the book, Coombs expounded a then-popular (and completely wrong) idea that the size, shape and other physical characteristics of a person’s skull determine that individual’s intelligence. Coombs and his fellow phrenologists started with the assumption that non-northern and western Europeans — namely, southern Europeans (who were not considered to be racially “white” at the time) and people of color — were inherently less intelligent than northern Europeans with light-colored skin.
Not surprisingly, this flawed premise led these Victorian gentlemen to reach a flawed conclusion: that people with heads that were supposedly more “ape-like” in shape were less intelligent than northern Europeans and therefore in need of the “civilizing mission” that colonization was supposed to bring. The Victorian phrenologists developed elaborate typologiessupposedly showing that Africans had the most apelike — and therefore most “savage” — skull types, thus justifying their subjugation under colonial rule.
While Coombs’s book may be the best-known of the works of Victorian phrenology, the racism that his conjectures embodied was deeply embedded in the culture of most colonizing states. Most Westerners of the time believed that people of color were “savages,” desperately in need of the benefits of modernity, Christianity and intelligence the colonists believed they were well-suited to bring to Africa.
As historian Sarah Steinbock-Pratt notes, imagery of Africans as hyper-sexualized savages — cannibals, even — persisted in cinematic representations of Africa throughout the 20th century. This long history of white people associating Africans with primates — both savage, running wild in the jungle (never mind that most Africans live nowhere near a jungle or any of the great apes) and threatening any white people who approach — has not evolved as much as we might hope in the last century.
Coombs, the Victorians and the people who created appalling 20th century popular culture relating to Africa were engaging in a practice scholars call “othering.” Othering happens when an in-group (in this case, white northern Europeans) treat other groups of people (the out-group, here, Africans and other people of color) as though there is something wrong with them by identifying perceived “flaws” in the out-group’s appearance, practice or norms.
Newsweek’s use of a chimpanzee to represent a scientifically invalid story about an African disease is a classic case of othering. It suggests that African immigrants are to be feared, and that apes — and African immigrants who eat them — could bring a deadly disease to the pristine shores of the United States of America.
Othering is particularly harmful in the context of a health epidemic, as one scholar notes, because it “hampers the containment of contagion during an infectious epidemic by compelling people to reject public health instructions.”
Newsweek’s piece is in the worst tradition of what journalist Howard French calls “Ooga-Booga” journalism, the practice of writing in exoticizing and dehumanizing ways about Africa. In case you haven’t read the Newsweek story, here’s one summary, from a political scientist on Twitter:
Fact-finding and the #NewsweekFail
A most troubling aspect of the Newsweek story is this claim:
…there is an additional risk — all but ignored by the popular press and public—lurking in the cargo hold [of trans-Atlantic flights] below: bushmeat contaminated with the virus and smuggled into the U.S. in luggage.
The reason this “risk” is ignored is because it is infinitesimally close to zero.
No scientist claims to have conclusive evidence substantiating the pathwaythrough which Ebola crosses from animals to humans. The theory with the most traction, however, involves fruit bats (not chimpanzees) as reservoirs of Ebola virus. In-depth research studying the May-November 2007 Ebola outbreak in the Democratic Republic of the Congo found:
By tracing back the initial human-human transmission events, we were able to show that, in May, the putative first human victim bought freshly killed bats from hunters to eat. We were able to reconstruct the likely initial human-human transmission events that preceded the outbreak. This study provides the most likely sequence of events linking a human Ebola outbreak to exposure to fruit bats, a putative virus reservoir.
Likewise, the Guardian is reporting that a team of scientists studying the source of the current Ebola outbreak in West Africa point to “a toddler’s chance contact with a single infected bat.”
Though non-human primates — like the one featured on the Newsweek cover — have been found to have Ebola virus, “cane rats,” the delicacy described by the single informant to the Newsweek story on the availability of bushmeat in the Bronx, have not. [Sidenote: on the word bushmeat: why don’t we just call it “wild game,” the same term we use for non-domesticated meat animals sometimes hunted and consumed in the United States – some of which has also been known to threaten human handlers with disease (e.g., deer, elk, armadillos, rabbit, etc.)?]
Ebola’s jump from its animal reservoir to humans is an incredibly rare event — even in those locations where the likely animal reservoirs are much more prevalent. Extrapolating the likelihood of an animal-to-human jump for Ebola in the United States — a context where there are likely no fruit bats for sale — is not only misleading, it’s irresponsible.
Newsweek is not alone in scare-mongering about the Ebola outbreak. Newsweek is not even original in its approach — pointing the finger at African immigrants smuggling bushmeat — as British and Swedishnewspapers have previously published similar stories.
Some politics and history of associating immigrants and disease in America
There is a persistent association of immigrants and disease in American society. The Immigration Act of 1891 explicitly excluded from entry to America all “persons suffering from a loathsome or dangerous contagious disease.” Fast-forward one hundred years and we see Haitian refugees who tested positive for HIV “confined like prisoners” at the naval base at Guantanamo Bay — despite knowledge at least five years earlier that HIV was not casually communicated. In the 2003 SARS epidemic, New York City’s Chinatown was identified as a site of contagion and risk despite never having a single case of SARS.
The Newsweek story implies increased vulnerability to Ebola in the United States, which psychology research shows will likely amplify negative reactions to people heuristically associated with the disease — in this case, the many African migrants living in the Bronx (and potentially elsewhere in the United States) accused by Newsweek of liking bushmeat (never mind that Newsweek’s investigative reporters were never able to locate any for sale). The negative reactions to increased vulnerability include having more xenophobic attitudes. Relatedly, a recent review of public attitudes toward immigration by political scientists Jens Hainmueller and Daniel Hopkinspoints out how prejudice and ethnocentrism can engender support for more restrictive immigration attitudes.
The Newsweek story could generate additional prejudice against African migrants, a population that already suffers from greater prejudice than other immigrant groups. In the psychology study referenced above, researchers found that simply manipulating the geographical origin of a hypothetical immigrant group – from Eastern Africa to Eastern Asia to Eastern Europe — yielded significant differences in attitudes in a study population toward the immigrant group.
Fear-mongering narratives about Ebola circulating in the popular media can also have a serious effect on knowledge and attitudes about Ebola. Though there are no cases of person-to-person infection in the United States, a recent poll conducted by the Harvard School of Public Health reports 39 percent of Americans think there will be a large Ebola outbreak in the United States and more than a quarter of Americans are concerned that they or someone in their immediate family may get sick with Ebola in the next year. A similar poll conducted for Reason-Rupe had four in 10 Americans saying an Ebola outbreak in the United States was likely, and conservative Americans were more likely to say an outbreak was likely. These two national surveys show Americans are grossly overestimating their risk of infection.
The irony of writing about the use of primate imagery as an “othering” technique in a blog that takes its name from a reference to monkeys does not escape us. We hope our readers will understand, however, that The Monkey Cage is named for a quote about American politicians and politics, and that its naming had nothing to do with Africa or an attempt to “other” anyone.
We thank Adia Benton, Melissa Browning, Michelle Carey, Mohammed Hamze, Meredith Killough, Kennedy Opalo, Charles Thomas, and Ben Witt for their suggestions for and assistance with this post.